Diana Jablonskaite
Diana Jablonskaite is a multidisciplinary creative with an interest in branding, art direction, visual storytelling, and 3D design. Their practice blends digital and tactile media to create concept-led work with strong visual identities and immersive narratives.
Inspired by culture, fashion, and unconventional storytelling, they enjoy thinking outside the box and taking unexpected creative routes to develop ideas that feel engaging, provocative, and emotionally resonant. Influenced by function-first design thinking and creatives such as Enzo Mari, their work is grounded in what people genuinely want and need, interpreted through a unique personal approach to design.
Balancing strategic thinking with playful experimentation, their work aims to create design that feels both visually striking and meaningful.
HELIO® – HELIO® is a UV-reactive wearable and app concept encouraging Gen Z to spend 20 research-backed minutes outdoors each day, turning small moments outside into visible, trackable progress.
HELIO® packaging render (Sky) – HELIO® packaging combines tactile textures, minimal design, and topographic patterns derived from the wearable to create a thoughtful and visually engaging unboxing experience.
BLOCK – BLOCK is a choose-your-own-adventure-style book designed to counter creative block for people with aphantasia, using prompts and structure to make creativity easier to get started.
The Second Network – D&AD New Blood Award-winning campaign concept for giffgaff x Big Issue, rethinking networking through mentorship and shared connections to help young people access opportunities.
Credit and a big shout-out to my team, Shirley Yip and Harvey Stroud! – Check them out!
Shirley: https://shirleyyip.xyz...
Harvey: https://harvstroud.framer.website/...